Collection: Avant-Garde Perfumes

What makes a perfume avant-garde?

Avant-garde perfume experiments with the conventions of fragrance. A composition might recreate an unexpected smell, build tension between contrasting materials or evoke a place and feeling rather than a recognisable floral or woody style. Weird perfume is a useful search term, but the intention matters: an unusual accord can be precise, expressive and compelling to wear. Explore houses such as Toskovat', Zoologist and Bohoboco for different approaches to that creative freedom.

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