About Us

For the love of scent

We Love Fragrance

Perfume should make you feel good.
But it can also be more - a link to memory, a lift in mood, artistic expression or a small biological hack that changes your day.

For the frivolous and the fanatical.

We’re Connection Parfumerie - Melbourne-born, family-run, and built on the belief that great perfume is craftsmanship, not hype.

After four generations and 70 years in retail, we’ve created a space where fragrance discovery feels personal, easy, and fun.

Unique, Exlusive and Personal

Our Ethos

Only The Best: Unique, bold, exclusive - if it doesn’t feel special, it’s not here.

Official Partnereships: Direct brand partnerships. An official stockist always.

For Everyone: From the curious newcomer to the collector, perfume should inspire - not intimidate.

Perfume With Personality: Modern. Fun. Unpretentious. Where luxury feels human.

Customer-Led: We listen, learn, and use your feedback to guide what we curate next.

Always On Time: We bring new releases to Australia early so you experience them first.

Trusted And True: A genuine Australian, family-run business built on honesty and care.

built with passion

Curated Collection

We keep it simple - only the best make it in.

Our in-house curator and team bring together niche and artisan perfume houses from around the world.

Each brand earns its place for creativity, craftsmanship, and the story it tells.

Many are available exclusively through Connection Parfumerie in Australia - genuine partnerships, built on trust.

Made for discovery

Experience Connection

Whether you visit us in-store or explore online, Connection Parfumerie is built for discovery.

Our spaces are designed to make fine fragrance feel approachable - a place to test, learn, and fall in love with scent.

In-store, our team guides you through new launches, icons, and rare finds.

Online, we bring that same experience to you — curated edits, expert advice, world best digital tooling and exclusive access to what’s next.

For the curious or the connoisseur, it’s all about connection through scent.